Before you begin
- You must have Facebook access (full admin access) to the Page.
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If your Instagram or Facebook account is in Accounts Center with a subscription to use Meta Products without ads, your ability to monetize and run ads is limited.
- If boosting a post for a political page:
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Whoever is creating the ad must have their identity confirmed as a user. Check https://www.facebook.com/id/ to see if you're authorized as a user to run political or issue based ads.
- Your page will need to have a disclaimer in place and be authorized to run political or issue based ads.
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How to create a boosted post
1. Switch into your Facebook Page.
2. Find the post you want to boost.
3. Select Boost post. You can find it at the bottom right of your post. Note: If you are unable to select Boost post, boosting may be unavailable for this post.
Goal: Choose the results you’d like to see from your ad. You can let Facebook select the most relevant goal based on your settings, or choose a goal manually.
Fill in the details for your ad. Facebook will automatically use images and text from your post, but you can choose the following details:
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Audience: Choose a recommended audience or create a new audience based on specific traits. Note: If your ad is part of a Special Ad Category, your audience options may be limited.
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Total budget: Select a recommended budget or provide a custom budget.
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Duration: Select one of the suggested time frames or provide a specific end date.
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Payment method: Review your payment method. If you need to, you can change or update your payment method.
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- When you're done, select Boost post now.
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