Ad platforms have bitrate requirements for certain placements to be able to run an ad. Therefore, it is important that video creatives submitted to Digital Operations comply with this expectation. No video asset should be submitted for a campaign that does not have a bitrate of 15,00 kbit/s.
Before submitting the asset in the MSOP project file, please check the bitrate for compliance by executing the following steps. If the bitrate is not where it should be, please re-submit it to the design team for them to adjust the bitrate to 15,000 kbit/s.
1. OPEN VIDEO FILE on your desktop
2. PRESS keys “Cmd” and “I” at the same time.
3. REVIEW 'DATA RATE'. CALCULATE BITRATE by multiplying the 'DATA RATE' by 1000
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